Highlights of the presentation include:
Industry Updates
- Short Term Accommodations - Inserts created for business license mailouts encouraging sign up for Directory Listing;
- Media Requests - Filming locations for horror/filing locations; Locally made products;
- Industry Collaboration - Wildfire Resiliency Roundtable Session, Regional Collaboration and Research Project for Tourism Stakeholders;
- Video & Photography - Collaboration with BC Ale Trail, Tourism Kelowna and Destination BC; Mountain biking video created last year for release this year and photography in house;
- Collaboration with the BC Ale Trail for West Kelowna. Website has video, pictures, itinerary and map. They have been able to start sponsoring and sharing West Kelowna Ale Trail on Facebook and Instagram due to restrictions lifting;
- Collaboration with Destination BC. The Fall Recovery Campaign to start next week for food, wine, outdoor and indigenous experiences.
Highlights of Committee Discussion Questions:
1. What do you think the local tourism economy will look like this fall and winter?
2. What off season tourism activities would you want to learn more about as a local? As a visitor?
3. What do you think success would like like in 2021 for Visit Westside?
- Patio locations in West Kelowna (heated patios for shoulder season);
- Location of ATV and side by side trails, places to park with trailers, and where to go afterwards (itineraries);
- Weekend excursions for regional local guests during off season;
- Unique indoor experiences/activities such as museum, art gallery, craft workshops, cooking, dance classes, indoor golf;
- Appreciate Visit Westside website with calendar of events;
- Non vaccinated people may want to stay and participate in take out food experiences or activities;
- Encourage safe community outdoor events or family events;
- Telemark has snowshoe trails but hiking trails also double as snowshoe trails in the winter;
- Promote local businesses that focus on cold weather gear or rentals;
- Success for Visit Westside - encouraging maximum tourism while balancing COVID implications. Success is a blend between local resident and guests activities in safe ways.